September 06, 2024 Kordz Expands Global Presence by Extending Exclusive Partnership with Mindstec Distribution in the Middle East and North Africa  

Released October 4, 2024

Systems integrators serving commercial customers in the MENA region can now access Kordz’ globally renowned connectivity solutions, following the extension of its relationship with leading global ProAV distributor, Mindstec Distribution.   

Growing demand for Kordz’ award-winning, professional grade range of specialised connectivity products in 2024 has led to the expansion of its partnership with leading global distributor of high-end professional AV solutions, Mindstec Distribution, as its exclusive distributor in the Middle East and Northern Africa (MENA). 

For more than 20 years, the team of experienced former integrators at Kordz has been devoted to the customer-centric innovation of connectivity products they call ‘Kordzification’. This company mission to continually evolve the Kordz line to meet the needs of systems integrators involves meticulous design, engineering and manufacturing of professional-grade connectivity solutions for networking, video, audio and control systems.   

Award-winning Mindstec Distribution brings almost two decades of experience supplying leading AV brands and the latest cutting-edge technologies to a vast network of pro AV dealers and resellers throughout Asia, the Middle East, Africa and South America. Now, building upon a successful partnership with Kordz in India, Mindstec Distribution also introduces its growing base of integration partners in MENA to Kordz’ game-changing connectivity products, which have been designed and engineered for ease of installation and exceptional performance of high-end commercial and residential AV systems.  

“Mindstec Distribution’s in-depth market knowledge, technological expertise and established network of regional partners provides Kordz with a remarkable opportunity to connect with and support the professional integration community in this thriving AV market,” says Kordz Managing Director, James Chen. “With increased industry understanding of the importance of quality in long-lasting, reliable and future-ready infrastructure, commercial AV solutions are in high demand throughout the region, and we are very excited to provide essential cabling and connectivity products to simplify installation, improve reliability and increase project profitability.” 

“We’re excited to expand our exclusive partnership with Kordz in the MENA region, reinforcing our commitment to delivering premium AV solutions and providing integrators with high-performance connectivity products that meet the growing demands of commercial AV projects,” remarks Mindstec Distribution CEO, Syed Abdul Wahab.  

Adds Mindstec Distribution Vice President, Vivek Mishra, “Our collaboration with Kordz brings innovative connectivity products to the MENA market, supporting our partners with Kordz’ exceptional solutions and enhancing the AV experience for their customers.” 

To kick off the new distribution arrangement, Mindstec Distribution UAE will feature Kordz connectivity solutions in its newly designed, cutting-edge Qatar, Riyadh and Dubai experience centres, demonstrating seamless interoperability and optimal performance with a range of AV components. 

For more information about Kordz and its extensive line of cabling and connectivity solutions, please visit www.kordz.com. For more about Mindstec Distribution and its leading range of professional AV products, please visit https://mindstec.com/uae/ 

Where to See Kordz at CEDIA Expo 2024

CEDIA Expo attendees can see Kordz’ range of high-quality cabling solutions and speak with its connectivity experts at Booth #3823 to discover more about the products and how to become a dealer. To learn more about Kordz’ extensive line of professional-grade cabling, please visit futurereadysolutions.com or kordz.com.

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